Customer Challenge: How do you “sell” car salesmen?
Zag is growing fast. They’re revolutionizing the way cars are sold – by providing upfront pricing and excellent customer service.
Zag’s advanced technology platform allows buyers and dealers to configure and set upfront pricing for cars with all the options and accessories. Consumers/buyers love it! Dealers need to be educated – and sold on it.
Zag engaged the experts at ElectrifyMedia to tailor the message – along with the best and most effective way to do it. Expertly-crafted messaging and laser-focused direction were keys to Zag’s engaging and highly-effective customer testimonial videos.
ElectrifyMedia has done a great job with our video production needs, approaching our projects with enthusiasm, insight and professionalism. The Electrify team has tackled four very different projects and taken the time to really understand our company, the messaging and the intended audience for each one. We chose Electrify in the first place because, out of 6 different companies interviewed, Electrify was the ONLY firm who truly took an active interest in our company. The team’s expertise, curiosity, and ultimate understanding and support of Zag’s business model is a big part of why our projects have turned out very successfully. Electrify seems like an integral part of our team!
- Adri Lewis, TrueCar